Pirate Publishing with DMB

Publishing is your high seas; own it like a pirate.

Be Careful Not to Resent the “Binge Culture” Reader

Be Careful Not to Resent the “Binge Culture” Reader

Binge Culture is here to stay. Don’t fight the reader. Instead fight the information brokers who are commodifying story to leverage subscription revenue.

Hope that Buffet-Style Reading is not the Future

Hope that Buffet-Style Reading is not the Future

Let’s hope that all-you-can-read ebook subscription services built on retail and ad platforms aren’t the future of publishing.

2019 in Review, 2020 Forecasted for Indie Authors and Publishing

2019 in Review, 2020 Forecasted for Indie Authors and Publishing

2019 was status quo and false stability throughout the publishing industry. 2020 will be much of the same before the next wave of disruption comes.

Pirate Authors Have an Abundance Mindset

Pirate Authors Have an Abundance Mindset

Much of modern industry and competition is driven by scarcity and the resulting mindset. Storytelling should be driven by the abundance mindset.

Micro-Targeting and Publishing

Micro-Targeting and Publishing

This is one potential nightmare scenario in which traditional publishers are weaponized via micro-targeting by the information brokers who own them.

Friction in Advertising: Today’s Convenience is Tomorrow’s Friction

Friction in Advertising: Today’s Convenience is Tomorrow’s Friction

Convenience is a common lure that often leads to more friction down the road. Ultimitely, loyalty is a better long term marketing tactic.